JNTO launches new website and exciting campaign
Japan National Tourism Organization (JNTO) Sydney office’s official website has been given a makeover. The innovative design and improved functionality aims to enhance the end-user experience, making information on travel to Japan easier to obtain for travellers, travel agents, media and business event planners.
The site content has been expanded and rearranged, showcasing the destination’s ever-evolving offerings. Content has been separated into the inspirational ‘Experiences’ and the more functional ‘Plan Your Trip’ categories so users can navigate through it quickly and easily to find the information they are looking for. The new website is also fully responsive and optimised for mobile, tablet and desktop users.
New features include:
- An interactive map showcasing model routes, ski/snowboard areas and airports
- A user-generated images feed to promote advocacy and inspire future travel to Japan
- A tenders page listing proposal competitions conducted by JNTO Sydney
- Improved functionality for travel agents to add their own travel deals and agency listings. These can then be easily searched by travellers
Users can engage with JNTO Sydney on social media, including Facebook VisitJapanAU and Instagram @VisitJapanAU. JNTO Sydney’s Instagram account was launched in October 2015 and has already reached 4147 followers, while the Facebook page has hit 44245 likes. Further buzz on social media is expected surrounding the launch of The Magic Sakura campaign, a mini-game where players can plant, grow and nurture their very own virtual cherry blossom tree. One lucky player will win a holiday to Japan for two people, including two return economy class tickets on All Nippon Airways from Sydney to Haneda, six nights’ accommodation and two Japan Rail passes provided by H.I.S Australia. There are also Lonely Planet e-books on offer as spot prizes. Conditions apply – see prize page for further details.
JNTO Sydney Executive Director Mariko Tatsumi says, “We are very pleased to launch our redesigned website and an exciting campaign which offers Australians the opportunity to win an amazing trip to Japan. We hope many Australians and New Zealanders will join us on our new website and on social media to discover what Japan has to offer and plan their next trip to Japan. “
Keep an eye out for further developments, including a new e-learning program for travel agents hosted on the JNTO website.
Visit and explore the new website today!
The Magic Sakura: